Holly Jolly Psychology: The Science Behind Christmas Spirit

By Andrea Perng Every year, people around the world decorate their homes, light their fireplaces and begin preparing presents for the holiday season. With candles lit, food cooked and family gathered, Christmas spirit begins to take hold, and those who don’t celebrate Christmas have holiday spirit of their own. But what exactly is holiday spirit, … Continue reading Holly Jolly Psychology: The Science Behind Christmas Spirit

The psychology behind the holiday shopping frenzy

The science behind impulsive shopping and decision-making By Charlotte Chui and Brenna Chen With the chilly weather and holiday festivities, it’s becoming apparent that the holidays are fast approaching. For some, it may be welcomed as an eager respite from the strenuous school year, while for others, it may be cherished as a time for … Continue reading The psychology behind the holiday shopping frenzy